National Plan for Vacation Day
Jan 25th, 2022
National Plan for Vacation Day (NPVD), celebrated on the last Tuesday in January, is a day to encourage Americans to plan their vacation days for the whole year at the start of the year—and inspire them to use those days to travel the USA.
Join 7,000+ participating organizations as we activate to celebrate and help Americans plan their time off! Happily, inspiring vacation planning doesn’t begin and end on January 25. It’s something that can be done throughout the year.
Your involvement will be critical to amplifying the campaign, developed by the US. Travel Association. By sharing materials on your owned channels, you will be adding to the collective strength of the entire travel industry and complement a comprehensive and strategic paid and earned media campaign to reach Americans who are interested in planning future travel.
Find resources and a complete media toolkit available for immediate use here.